![The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge](https://i0.wp.com/www.smartinsights.com/wp-content/uploads/2011/07/Social-media-brandsphere.png)
The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge
![The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge](http://www.smartinsights.com/wp-content/uploads/2011/07/Altimeter-paid-owned-earned.png)
The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge
![Why Brands like Coca-Cola aim for earned media despite being capable of buying ads and PR spaces at will? | by We Wake Tiwari | DiCoMa | Medium Why Brands like Coca-Cola aim for earned media despite being capable of buying ads and PR spaces at will? | by We Wake Tiwari | DiCoMa | Medium](https://miro.medium.com/max/698/1*JdmaehB0G8RWoo-Ol_tGMA.png)
Why Brands like Coca-Cola aim for earned media despite being capable of buying ads and PR spaces at will? | by We Wake Tiwari | DiCoMa | Medium
![The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge The difference between paid, owned and earned media – 5 viewpoints – Smart Insights Digital Marketing Advice – I am a Bridge](https://i0.wp.com/www.smartinsights.com/wp-content/uploads/2011/07/Different-media-types-paid-owned-earned-600x431.png)